I’d still need to see this in action to understand your point properly. — Tom Storm
As long as you read more than the headline, the BBC, Sky News, and many established newspaper in my country have a largely objective coverage. — Down The Rabbit Hole
Good. I will try to give a practical example of my conclusions. For analysis, I will choose two major American news outlets Fox News and CNN. I'll analyze the news about Trump's tariffs in early 2025 to show how their filing shapes different emotions among readers. To do this, I use my proposed method of "clearing" news of emotions, followed by comparing narratives
Bare facts:
1.Trump announced tariffs on goods from Mexico, Canada and China.
2.Tariffs on Mexico and Canada covered by USMCA agreement delayed
3.Tariffs have caused volatility in the stock market, and some experts have expressed concern about a possible recession.
Fox News Feed: Positive Tone: Tariffs are described as part of a "Make America Wealthy Again" strategy to bring jobs back to the U.S. Mentioned is "Liberation Day," an emotionally charged title that evokes a sense of patriotism and liberation. Trump support: Trump's quote that the United States will become "so rich that it will not know where to spend money" underscores optimism and confidence. Risk minimization: Although market volatility is mentioned, the emphasis is on Trump's long-term strategy, compared to China's "100-year perspective," which creates the image of a visionary leader.
Emotional effect: Pride in US economic independence, confidence in the success of Trump's policies, minimizing anxiety about economic risks. Readers are likely to feel supported by Trump's actions and optimistic about the future.
CNN feed Negative tone: Tariffs link to consumer and business "angst," as well as "stock market decline." It is mentioned that the cost of tariffs is "passed on to consumers," emphasizing the negative consequences. Skepticism: It is mentioned that Trump "did not rule out a recession," and his statements about US wealth ("let's become so rich") are presented with irony, without emphasis on success. Criticism: It points to "uncertainty" in trade policy and its potential harm, which increases the feeling of instability.
Emotional effect: Anxiety, uncertainty about the future, doubts about Trump's competence. Readers may feel uneasy about the economic impact and distrust of the administration's policies.
Comparison
Fox News is using a patriotic and optimistic narrative to give readers pride and confidence in Trump as a leader who acts in America's best interests. CNN focuses on risks and uncertainty, causing alarm and skepticism. The facts are the same, but the emotional "superstructure" is radically different: Fox News creates the image of a strong leader, CNN - a potential culprit of economic problems.
Perhaps in the first message I vaguely formulated my position. I will try to clarify the points:
1. The news flow today is overwhelming
2. The reader does not have time to compare each news in different sources
3. The media take advantage of this, adding an emotional color to naked facts
4. The reader simply trusts the preferred source, hoping that they should not lie there
5. The media constantly maintains an emotional background when presenting each news
6. Bare facts from the news gradually erode from memory, but the emotional background is remembered
7. When it comes to a citizen's decision (such as who to vote for), they choose feelings over facts.
In conclusion, I would like to mention the "Big Lie" in a report compiled during the war by the US Office of Strategic Services when describing Hitler's psychological portrait:
"His basic rules were: never let society" cool down "; never admit mistakes; never allow thoughts of the presence of positive sides in the enemy; never leave room for an alternative; never admit guilt; each time concentrate on any one enemy and blame him for all troubles; people would rather believe a big lie than a small one; and if you repeat it often enough, sooner or later people will believe in it "