If to know is to hold a justified true belief, then what is the justification here? I know it is a picture of him because I recognise it as such? But that is to say just that I know it is a picture of him because I know it is a picture of him...
And if there is no justification, then do we not know that it is a picture of him? — Banno
Banno, the answer to your question is similar to the answer given in
On Certainty to Moore's propositions. So, I might ask the same question of Moore's proposition, namely, "How do I know this is a hand?" As Wittgenstein pointed out, in Moore's context the use of the word
know is senseless. The context in which Moore makes the assertion is before an audience (he holds up his hand and says, "This is one hand.) as a rebuttal against the skeptics about whether there exists an external world. He claims to know this is his hand, or a hand. Wittgenstein immediately points out how unclear the statement is by considering its negation, namely, "I don't know this is a hand." This tells us something about the use of the word
know in reference to a
doubt, and the logic behind the correct use of these words. It's very similar to following a rule and making a mistake, they are logically linked.
Wittgenstein also points out that there are situations where one could doubt that that is my hand or a hand. For example, waking from an operation with bandages around my hand and not knowing if my hand was amputated or not. So, in one context it may be correct to use know, and in another incorrect. One might ask, "Does it make sense to doubt in a given context?"
So, do I know it's a hand because I know it's a hand, just like the question you asked about the picture. No, it's not a matter of knowing, it's simply the way we act. In another situation we may be presented with two pictures that closely resemble each other, in this situation it makes sense to doubt whether they are one and the same person. In such a context it makes sense to ask what is your justification (the doubt makes sense)? In one context the proposition is hinge or bedrock, in another it is not. The example you gave is an example of a hinge-proposition.
Keep in mind there are many statements/beliefs that fall into this category, namely, they are hinge-propositions, or as I call them
bedrock beliefs that fall outside the epistemological language-game.
"Why do I not satisfy myself that I have two feet when I want to get up from a chair? There is no why. I simply don't. This is how I act (OC 148)."
"Is there a why? Must I not begin to trust somewhere? That is to say: somewhere I must begin with not-doubting; and that is not, so to speak, hasty but excusable: it is part of judging (OC 150)."
"Doubt comes after belief (OC 160)."
"I have a world-picture. Is it true or false? Above all it is the substratum of all my enquiring and asserting. The propositions describing it are not all equally subject to testing (OC 162)."
All of these quotes fit the kind of question your asking. Again, it gets back to certain propositions/beliefs that are so basic that they are outside epistemological questions.